The cautionary tales abound regarding the protection of payment data – credit and debit cards, and ACH (or banking) information.  Bad guys are seemingly around every corner looking for ways to steal data.  It’d easy to believe that stealing payment information requires a great deal of technical knowledge and a lot of time. One is almost tempted to envision the old Spy vs. Spy cartoons in Mad Magazine. (The picture to the left is The White and Black Spy, from Antonio ProhiasMad Magazine comic strip.) Unfortunately, sometimes the low-tech scams still work the best.

Social engineering is still one of the most effective ways of stealing sensitive data.  According to Wikipedia, “Social engineering, in the context of security, is understood to mean the art of manipulating people into performing actions or divulging confidential information. In other words, worm your way into someone’s confidence and you can convince them give up critical information.  In the context of payments, this may take the form of someone telling you that they are calling to help you with your merchant account and can quickly troubleshoot an issue (that you may or may not be experiencing) if only you’ll provide your merchant ID and password.  The thief now can access your merchant account at will and doesn’t have to resort to any technical wizardry to do so.  They can process stored cards for payments to your merchant account, which would result in angry customers and multiple chargebacks.

Another common scam is the “skimmer.” In this scenario, someone that has access to the card terminal or card swipe device replaces the card reader with a “skimmer” which duplicates the information and can be downloaded or sent to another individual.  The information can then be sold or even used to make counterfeit cards.  Skimming is most commonly seen in restaurant environments, where servers have access to cards and are often able to take those cards out of the line of sight in order to process the payment.  Here is an example of a skimming ring that was fairly successful.

These are just a couple of the methods used by data thieves to misappropriate financial data.  Of course, the most reliable way to ensure that you don’t fall victim to a data thief intent on gathering your customers’ financial data is simply not to store it.

Mobile technology seems to be in the news quite a bit today.  Instagram, a social photosharing, site was  acquired by Facebook.  AisleBuyer, a line-busting mobile commerce application, was acquired by Intuit.  Best Buy is looking at mobile strategies to combat the phenomenon of “showrooming,” in which consumers come to the retail store to look at the product, then make the purchase from Amazon, or eBay or another eCommerce site.  Mobile commerce, mobile payments, mobile social.  It seems that mobile is everywhere.  What does that mean for merchants?  What should merchants be looking for in the mobile revolution?

Something that often gets overlooked with the introduction of a new technology is that of strategy.  Merchants often rush to the new technology that promises convenience, increased conversion, and cool factor.  But the question that we should be asking is, “Why?”  Does mobile even make sense for me?  Consider a traditional, independent bookstore.  They have a storefront and inventory.  They get foot-traffic and have a traditional Point of Sale (POS) system that is integrated into their inventory management system.  What would a mobile acceptance channel add to them?  On the other side of that coin, consider a crafter or a locksmith.  Often, these professionals operate in the field – at craft fairs or in parking lots.  They have traditionally accepted cash or checks.  Recently they’ve begun to use either a “knucklebuster” or an IVR system to accept payment from debit or credit cards.  For them, mobile payment acceptance makes sense – they can increase their conversion rate (and sometimes their average ticket size), cut back on “bad” transactions with real-time authorization, and add convenience for themselves and their clients.

Another factor that must be considered is security.  Just because a payment is mobile, that doesn’t mean that security goes by the wayside.  In fact, some (including myself) may argue that security becomes more important.  Encrypted card readers are just one layer, albeit a very important layer, of protection for the payment process.  Choosing a service provider with a demonstrated history of compliance with the Payment Card Industry Data Security Standard is another important step in protecting mobile payments.

Mobile payments are an exciting innovation in the payments world.  They offer significant advantage, but as with any tool, they must be managed appropriately in order to recognize the maximum benefit.

Dr. Heather Mark, PhD.  SVP, Market Strategy

The Association of Financial Professionals (AFP) has released its latest survey on Business to Business Fraud.  According to the findings 66% of the respondents were the targets of an attempted or actual payment fraud in 2011.  Of those attempts, checks were the dominant payment form targeted by the criminals.  Nearly 85% of the organizations that were targeted by fraudsters reported that checks were most frequently targeted.  Further, the companies that suffered a financial loss as a result of the fraud averaged a loss of around $19,200.  The good news is that the number of organizations that suffered  attempted or actual payment fraud has declined over the last two years.  Not surprisingly, the larger the company the more likely they are to be targets of fraudsters.

It is also interesting to note that check fraud remains the favored target, despite the decreasing use of checks by corporate entities.  After checks, according the report, the most popular targets for fraud include ACH, corporate or commercial purchasing cards, and consumer payment cards.  For full details on the survey, you can download the report here.

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