Sep 27 2011
New Technology, Convenience, and Security
Posted by hmark
Data Security, PCI DSS, Risk/Fraud
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Last week, I attended the PCI SSC Community Meeting in Scottsdale, AZ. The meeting is held every year so that stake holders in the payments industry can get together and discuss the PCI DSS and its impacts. Each year brings with it new guidance documents, and sometimes new standards. This year was no exception and the standard mix of new standards and new guidance was supplemented by discussion of new technologies (perhaps new is a bit of a stretch, as one of the “new” technologies under discussion was EMV – a technology that has been around for decades). Mobile payments and Near Field Communications (NFC) were also hot topics of discussion and reminded of one my favorite topics – weighing the adoption of technology and its attendant convenience with the protection of payment data.
I am an advocate of a careful risk analysis – there are occasions in which a new technology does introduce risk, but that risk is outweighed by the potential benefit to customers and to the business overall. In those instances, the organization may determine that the risk is acceptable and the technology is adopted. In other instances, an organization may determine that the benefits are far outweighed by the risks and the technology is not implemented. The point is that careful deliberation is sought. Unfortunately, the current state of the market (economically difficult coupled with rapid technological change) may lead some companies to adopt a new technology as a “me too” strategy. The appearance may be that by adopting new technologies companies are showing progress and leadership, which will lead to a competitive advantage. Many times, though, the rapid adoption of new technology without proper vetting can introduce the “unknown unknown” into the environment.
The idea of the “unknown unknown” can be nicely summed up by saying that “you don’t know what you don’t know.” In other words, one doesn’t have enough experience or knowledge about a particular subject to speak definitively about what its potential risks might be. The concept was famously speared after Rumsfeld made his famous “unknown unknown” speech. While pundits and comedians alike had a good time poking fun at Rumsfeld for his use of the terms “known unknowns” and “unknown unknowns,” he is referencing something that risk analysts and philosophers alike have discussed for years. The premise of Nassim Taleb’s The Black Swan is largely concerned with operating in a world in which we don’t know what we don’t know. You can mitigate the number of unknown unknowns through analysis, evaluation, and research.
One of the ways that companies can mitigate the “unknown unknown” in terms of payment security is to evaluate new technologies against the standards established by the industry. The standards are established to counter the known risks in the payment environment. Any time a new technology is considered, a good practice is to consider how that technology would be integrated into the existing infrastructure and evaluate that result against the standards and against data security best practices )which sometimes evolve at a faster rate than the standards do. Certainly this will not bring to light all possible permutations of risk that might arise from the adoption of a new technology, but it will help address an organization’s compliance status and may help mitigate the risk associated with adopting a new technology.
Dr. Heather Mark, PhD; SVP Market Strategy
